Up!- Back It Up Water-Based Anal Gel Up!...It's the First and Last Word for a Memorable Experience! Desensitizing gel enhances anal play. Fragrance-free, sugar-free, and PH balanced gel. 100% Vegan, No Animal Testing. Sensually enhanced with pomegranate and acai. Water soluble formula. 2.5 Fl Oz / 74 ml. Airless Pump Applicator.